Mocha Web Design hybrid websites

It is very clear today that businesses need 3 major features in their web presence.: an attractive and magnetic site; solid content; and to be found.

Unfortunately most web site designers ignore the “being found” issue and then insist to their clients that a pay-per-click advertising campaign is required, which can be thousands of dollars a month. While this is good at lining the pockets of web designers it is hardly effective enough for most businesses. We consider most pay-per-click advertising campaigns to be well overdone and just another way for web design companies to make an extra buck.

Most people don’t realize that well written traditional old style web pages get great results on search engines without the need for pay-per-click. Search engines crawl these sites, gather information and can easily index them so when a user searches for an item relating to these sites then they are often the first to appear. The problem is with traditional pages is that they are usually boring, ugly and uninspiring.

A hybrid web site that combines modern design techniques with traditional web pages has proven to be an effective balance of looks and functionality, so not only can a web site be magnetic it will also be found.

Our hybrid web designs combine traditional HTML text and linking with stunning Flash graphical interfaces. The results are superb and profitable. It takes longer to make these sites, especially when each has it's own identity, but it's worth the effort.

What goes into a hybrid web site?

The content of a hybrid web site design is mixed, as the term "hybrid" implies. We create the Flash but also rely on traditional HTML content, which in simple terms is the text you see on standard web sites. This means you need to give us the text so we can reword and shape it to suit your needs.

Each page of the site is static document. This differs to most Flash only sites that are on one page alone. Search engines need relevant content in text form that they can index, which is not possible with Flash. People also wan the content but also want a visual experience and an intuitive interface to navigate with, which is best achieved with Flash. Using clever design we combine the two types of media, getting one to communicate with the other. The HTML tells the Flash presentation where it is and how to behave and the Flash presentation can control the movement from page to page while providing almost any design, animation and interface.

Costs of hybrid web sites vs others

The most inexpensive web site to make is a flat HTML one. This is the kind of web site you see advertised for below $1000. It is almost standard that the cheap web sites look terrible! Flash alone can be very expensive, not just in the setup but with ongoing maintenance. Our hybrid styled web sites fall in between the two in up-front costs but with very little if any maintenance.